Chinese Media Industry - Company Profiles 

The Chinese media industry is one of the most attractive media markets in the world. With its strong economic growth, large and growing urban population and high literacy rates, China is one of the most exciting destinations for investment in the media segment. This report contains profiles of 45 leading Chinese media companies. The report is 205 pages in length and has 217 tables and charts.

Introduction
Heernet Venture’s Company Profiles provide a comprehensive assessment of leading global media companies. The profiles are an essential tool for media industry professionals and advisors seeking an up to date and detailed insight into leading media companies.

Contents
The profiles contain: business descriptions with data on the reach and usage of key products and services; financial analysis including segmentation analysis and up to five years of trend analysis of key financials and operating margins; and management and ownership data. The profiles also contain product and financial analysis of key subsidiaries.

Industry expertise
As a specialist media research and advisory firm, Heernet Ventures publishes media industry research which is comprehensive, up to date and insightful. In addition to its industry reports and research, the company also operates the Global Media Market Intelligence website (G2Mi.com) which carries a wide range of information and analysis on the global media industry.

Reasons to buy
Whether the customer is seeking product and market data or financial analysis, these Detailed Company Profiles provide the customer with complete analysis on an individual company in a single report. Current customers include leading media companies, investment banks, consulting firms and private equity firms. Customers include JP Morgan, Citibank, ChrysCapital, Egmont, Sony Corporation, Guardian Media Group, Dentsu, Eniro, Bain & Vo., KPMG, Morgan Stanley and Apax Partners.

Table of Contents

AirMedia Group
Alibaba.com
Anhui TV
Baidu.com
Beijing All Media & Culture Group
Beijing Gehua CATV
Beijing Media Corporation
China Film Group
China Mass Media
China Media Group
China National Radio
Chongqing Broadcasting Group
Citic Guoan Group
Clear Media
Cosmedia Group
Ctrip.com International
eLong
Focus Media
Giant Interactive Group
i-Cable Communications
Kingsoft Corporation
Hengdian Group
Hunan TV & Broadcast Intermediary
Media Chinese International
Net Dragon Websoft
Netease.com.
Next Media
Perfect World
Phoenix Satellite Television
Qin Jia Yuan Media
Shaanxi Broadcast and TV Network Intermediary
Shanda Interactive Entertainment
SEEC Media Group
Shanghai Media & Entertainment Group
Sing Tao News Corporation
SINA Corporation
Sohu.com
Southern Broadcasting Media Group
South China Morning Post
Tencent Holdings
The9
TOM group
Vision China
Xinhua Sports Entertainment
51Job.com

Table of Figures

FIGURE 1) ALIBABA.COM, SUMMARY FINANCIALS
FIGURE 2) ALIBABA.COM, KEY PRODUCTS
FIGURE 3) ALIBABA.COM, MARKETPLACE USER DATA
FIGURE 4) ALIBABA.COM, REGISTERED USERS BY COUNTRY
FIGURE 5) ALIBABA.COM, KEY PRODUCTS FOR THE CHINESE MARKET
FIGURE 6) ALIBABA.COM, CHINESE USERS
FIGURE 7) ALIBABA.COM, SHARE OF CHINESE B2B MARKET
FIGURE 8) ALIBABA.COM, NON-MARKETPLACE PRODUCTS
FIGURE 9) ALIBABA.COM, SUMMARY FINANCIALS
FIGURE 10) ALIBABA.COM, REVENUE SEGMENTATION ANALYSIS
FIGURE 11) ALIBABA.COM, DETAILED INTERIM FINANCIALS
FIGURE 12) ALIBABA.COM, KEY MANAGEMENT
FIGURE 13) BAIDU.COM, SUMMARY FINANCIALS
FIGURE 14) BAIDU.COM, KEY PRODUCTS AND SERVICES
FIGURE 15) BAIDU.COM, ONLINE MARKETING SERVICES FOR CUSTOMERS
FIGURE 16) BAIDU.COM, OTHER SERVICES AND COMMUNITY PRODUCTS
FIGURE 17) BAIDU.COM, USAGE PATTERN BY SERVICE
FIGURE 18) BAIDU.COM, CUSTOMER DATA (Q3 2007 – Q1 09)
FIGURE 19) BAIDU.COM, SUMMARY FINANCIALS
FIGURE 20) BAIDU.COM, INTERIM DETAILED FINANCIALS
FIGURE 21) BAIDU.COM, REVENUE CONTRIBUTION BY ACTIVITY
FIGURE 22) BAIDU.COM, KEY MANAGEMENT
FIGURE 23) BAIDU.COM, KEY SHAREHOLDERS
FIGURE 24) BEIJING ALL MEDIA & CULTURE GROUP, KEY SUBSIDIARIES
FIGURE 25) BEIJING ALL MEDIA & CULTURE GROUP, KEY MANAGEMENT
FIGURE 26) BEIJING GEHUA CATV NETWORK, KEY ACTIVITIES
FIGURE 27) BEIJING GEHUA CATV NETWORK, SUMMARY FINANCIALS
FIGURE 28) BEIJING GEHUA CATV NETWORK, KEY TRANSACTIONS
FIGURE 29) BEIJING GEHUA CATV NETWORK, SUMMARY FINANCIALS
FIGURE 30) BEIJING GEHUA CATV NETWORK, INTERIM DETAILED FINANCIALS
FIGURE 31) BEIJING GEHUA CATV NETWORK, KEY MANAGEMENT
FIGURE 32) BEIJING GEHUA CATV NETWORK, KEY SHAREHOLDERS
FIGURE 33) BEIJING MEDIA CORPORATION, SUMMARY FINANCIALS
FIGURE 34) BEIJING MEDIA, SUMMARY FINANCIALS
FIGURE 35) BEIJING MEDIA, REVENUE SEGMENTATION ANALYSIS
FIGURE 36) BEIJING MEDIA, KEY MANAGEMENT
FIGURE 37) BEIJING MEDIA, KEY SHAREHOLDERS
FIGURE 38) CHINA FILM GROUP, KEY SUBSIDIARIES
FIGURE 39) CHINA FILM GROUP, KEY TRANSACTIONS
FIGURE 40) CHINA FILM GROUP, KEY MANAGEMENT
FIGURE 41) CHINA MASS MEDIA, SUMMARY FINANCIALS
FIGURE 42) CHINA MASS MEDIA, SUMMARY FINANCIALS
FIGURE 43) CHINA MASS MEDIA, REVENUE SEGMENTATION ANALYSIS
FIGURE 44) CHINA MASS MEDIA, KEY MANAGEMENT
FIGURE 45) CHINA MASS MEDIA, KEY SHAREHOLDERS
FIGURE 46) CHINA MEDIA GROUP, SUMMARY FINANCIALS
FIGURE 47) CHINA MEDIA GROUP, INTERIM DETAILED FINANCIALS
FIGURE 48) CHINA MEDIA GROUP, KEY MANAGEMENT
FIGURE 49) CHINA MEDIA GROUP, KEY SHAREHOLDERS
FIGURE 50) CHINA NATIONAL RADIO, KEY NETWORKS
FIGURE 51) CITIC GUOAN, KEY SUBSIDIARIES
FIGURE 52) CLEAR MEDIA, SUMMARY FINANCIALS
FIGURE 53) CLEAR MEDIA, CLIENT MIX BY INDUSTRY (2008)
FIGURE 54) CLEAR MEDIA, TURNOVER BY CITY (2008)
FIGURE 55) CLEAR MEDIA, TURNOVER BY OPERATION (2008)
FIGURE 56) CLEAR MEDIA, SUMMARY FINANCIALS
FIGURE 57) CLEAR MEDIA, KEY MANAGEMENT
FIGURE 58) CLEAR MEDIA, KEY SHAREHOLDERS
FIGURE 59) COSMEDIA, SUMMARY FINANCIALS
FIGURE 60) COSMEDIA, SUMMARY FINANCIALS
FIGURE 61) COSMEDIA, INTERIM FINANCIALS
FIGURE 62) COSMEDIA, KEY MANAGEMENT
FIGURE 63) COSMEDIA, KEY SHAREHOLDERS
FIGURE 64) CTRIP.COM INTERNATIONAL, SUMMARY FINANCIALS
FIGURE 65) CTRIP.COM INTERNATIONAL, SUMMARY FINANCIALS
FIGURE 66) CTRIP.COM INTERNATIONAL, REVENUE SEGMENTATION ANALYSIS
FIGURE 67) CTRIP.COM INTERNATIONAL, KEY MANAGEMENT
FIGURE 68) ELONG, SUMMARY FINANCIALS
FIGURE 69) ELONG, REVENUE SEGMENTATION ANALYSIS
FIGURE 70) ELONG, DETAILED INTERIM FINANCIALS (Q1 2008 – Q1 09)
FIGURE 71) ELONG, KEY MANAGEMENT
FIGURE 72) FOCUS MEDIA, SIGNAGE INVENTORY
FIGURE 73) FOCUS MEDIA, BUSINESS DIVISIONS
FIGURE 74) FOCUS MEDIA, SUMMARY FINANCIALS
FIGURE 75) FOCUS MEDIA, KEY MANAGEMENT
FIGURE 76) GIANT INTERACTIVE, SUMMARY FINANCIALS
FIGURE 77) GIANT INTERACTIVE, MAJOR DEALS
FIGURE 78) GIANT INTERACTIVE, SUMMARY FINANCIALS
FIGURE 79) GIANT INTERACTIVE, REVENUE SEGMENTATION ANALYSIS
FIGURE 80) GIANT INTERACTIVE, KEY MANAGEMENT
FIGURE 81) GIANT INTERACTIVE , OWNERSHIP
FIGURE 82) I-CABLE, SUMMARY FINANCIALS
FIGURE 83) I-CABLE, NUMBER OF SUBSCRIBERS
FIGURE 84) I-CABLE, SUMMARY FINANCIALS
FIGURE 85) I-CABLE, KEY MANAGEMENT
FIGURE 86) I-CABLE, KEY SHAREHOLDERS
FIGURE 87) KINGSOFT, SUMMARY FINANCIALS
FIGURE 88) KINGSOFT, USAGE DATA
FIGURE 89) KINGSOFT, SUMMARY FINANCIALS
FIGURE 90) KINGSOFT, REVENUE SEGMENTATION ANALYSIS
FIGURE 91) KINGSOFT, INTERIM DETAILED FINANCIALS
FIGURE 92) KINGSOFT, REVENUE SEGMENTATION ANALYSIS (QUARTERLY)
FIGURE 93) KINGSOFT, KEY MANAGEMENT
FIGURE 94) HENGDIAN GROUP, KEY MANAGEMENT
FIGURE 95) HUNAN TV & BROADCAST INTERMEDIARY, SUMMARY FINANCIALS
FIGURE 96) HUNAN TV & BROADCAST INTERMEDIARY, SUBSIDIARIES
FIGURE 97) HUNAN TV & BROADCAST INTERMEDIARY, SUMMARY FINANCIALS
FIGURE 98) HUNAN TV & BROADCAST INTERMEDIARY, INTERIM DETAILED FINANCIALS
FIGURE 99) HUNAN TV & BROADCAST INTERMEDIARY, REVENUE SEGMENTATION ANALYSIS
FIGURE 100) HUNAN TV & BROADCAST INTERMEDIARY, KEY MANAGEMENT
FIGURE 101) HUNAN TV & BROADCAST INTERMEDIARY, KEY SHAREHOLDERS
FIGURE 102) MEDIA CHINESE, SUMMARY FINANCIALS
FIGURE 103) MEDIA CHINESE, ACTIVITIES
FIGURE 104) MEDIA CHINESE, SUMMARY FINANCIALS
FIGURE 105) MEDIA CHINESE, REVENUE BY ACTIVITY
FIGURE 106) MEDIA CHINESE, HALF-YEARLY FINANCIAL SUMMARY
FIGURE 107) MEDIA CHINESE, KEY MANAGEMENT
FIGURE 108) MEDIA CHINESE, MAJOR SHAREHOLDERS
FIGURE 109) NET DRAGON, SUMMARY FINANCIALS
FIGURE 110) NET DRAGON, ONLINE GAMING ACTIVITY OVERVIEW
FIGURE 111) NET DRAGON, SUMMARY FINANCIALS
FIGURE 112) NET DRAGON, QUARTERLY FINANCIAL INFORMATION
FIGURE 113) NET DRAGON, REVENUE SEGMENTATION ANALYSIS
FIGURE 114) NET DRAGON, DETAILED INTERIM FINANCIALS
FIGURE 115) NET DRAGON, KEY MANAGEMENT
FIGURE 116) NET DRAGON, KEY SHAREHOLDERS
FIGURE 117) NETEASE.COM, INC, SUMMARY FINANCIALS
FIGURE 118) NETEASE.COM, MMORPGS
FIGURE 119) NETEASE.COM, WEB PORTAL OFFERINGS
FIGURE 120) NETEASE.COM, WIRELESS VALUE-ADDED SERVICES
FIGURE 121) NETEASE.COM, DETAILED FINANCIALS
FIGURE 122) NETEASE.COM, REVENUE SEGMENTATION ANALYSIS
FIGURE 123) NETEASE.COM, KEY MANAGEMENT
FIGURE 124) NETEASE.COM, KEY SHAREHOLDERS
FIGURE 125) NEXT MEDIA, SUMMARY FINANCIALS
FIGURE 126) NEXT MEDIA, PUBLICATIONS
FIGURE 127) NEXT MEDIA, FINANCIAL ANALYSIS
FIGURE 128) NEXT MEDIA, NET PROFIT ANALYSIS
FIGURE 129) NEXT MEDIA, REVENUE SEGMENTATION BY REGION
FIGURE 130) NEXT MEDIA, REVENUE SEGMENTATION BY DIVISION
FIGURE 131) NEXT MEDIA, KEY MANAGEMENT
FIGURE 132) NEXT MEDIA, KEY SHAREHOLDERS
FIGURE 133) PERFECT WORLD, SUMMARY FINANCIALS
FIGURE 134) PERFECT WORLD, PRODUCT OVERVIEW
FIGURE 135) PERFECT WORLD, SUMMARY FINANCIALS
FIGURE 136) PERFECT WORLD, INTERIM FINANCIALS
FIGURE 137) PERFECT WORLD, KEY MANAGEMENT
FIGURE 138) PHOENIX SATELLITE TELEVISION, SUMMARY FINANCIALS
FIGURE 139) PHOENIX SATELLITE TELEVISION, PREMIUM TELEVISION CHANNELS
FIGURE 140) PHOENIX SATELLITE TELEVISION, KEY DEVELOPMENTS
FIGURE 141) PHOENIX SATELLITE TELEVISION, SUMMARY FINANCIALS
FIGURE 142) PHOENIX SATELLITE TELEVISION, INTERIM DETAILED FINANCIALS
FIGURE 143) PHOENIX SATELLITE TELEVISION, REVENUE CONTRIBUTION BY CHANNEL
FIGURE 144) PHOENIX SATELLITE TELEVISION, REVENUE ANALYSIS BY REVENUE TYPE
FIGURE 145) PHOENIX SATELLITE TELEVISION, REVENUE BY REGION
FIGURE 146) PHOENIX SATELLITE TELEVISION, KEY MANAGEMENT
FIGURE 147) PHOENIX SATELLITE TELEVISION, KEY SHAREHOLDERS
FIGURE 148) QJY MEDIA, SUMMARY FINANCIALS
FIGURE 149) QJY MEDIA, SUMMARY FINANCIALS
FIGURE 150) QJY MEDIA, REVENUE SEGMENTATION ANALYSIS
FIGURE 151) QJY MEDIA, KEY MANAGEMENT
FIGURE 152) QJY MEDIA, KEY SHAREHOLDERS
FIGURE 153) SHAANXI BROADCAST AND TV NETWORK, SUMMARY FINANCIALS
FIGURE 154) SHAANXI BROADCAST AND TV NETWORK, SUMMARY FINANCIALS
FIGURE 155) SHAANXI BROADCAST AND TV NETWORK, KEY MANAGEMENT
FIGURE 156) SHAANXI BROADCAST AND TV NETWORK, KEY SHAREHOLDERS
FIGURE 157) SHANDA INTERACTIVE ENTERTAINMENT, SUMMARY FINANCIALS
FIGURE 158) SHANDA INTERACTIVE ENTERTAINMENT, KEY ACTIVITIES
FIGURE 159) SHANDA INTERACTIVE ENTERTAINMENT, MMORPGS
FIGURE 160) SHANDA INTERACTIVE ENTERTAINMENT, CASUAL GAMES
FIGURE 161) SHANDA INTERACTIVE ENTERTAINMENT, DETAILED FINANCIALS AND REVENUE ANALYSIS
FIGURE 162) SHANDA INTERACTIVE ENTERTAINMENT, DETAILED INTERIM FINANCIALS
FIGURE 163) SHANDA INTERACTIVE ENTERTAINMENT, KEY MANAGEMENT
FIGURE 164) SHANDA INTERACTIVE ENTERTAINMENT, KEY SHAREHOLDERS
FIGURE 165) SEEC MEDIA GROUP, SUMMARY FINANCIALS
FIGURE 166) SEEC MEDIA GROUP, SUBSIDIARIES
FIGURE 167) SEEC MEDIA GROUP, KEY DEVELOPMENTS
FIGURE 168) SEEC MEDIA GROUP, SUMMARY FINANCIALS
FIGURE 169) SEEC MEDIA GROUP, KEY MANAGEMENT
FIGURE 170) SEEC MEDIA GROUP, KEY SHAREHOLDERS
FIGURE 171) SHANGHAI MEDIA & ENTERTAINMENT GROUP, KEY SUBSIDIARIES
FIGURE 172) SHANGHAI MEDIA & ENTERTAINMENT GROUP, RADIO CHANNELS
FIGURE 173) SHANGHAI MEDIA & ENTERTAINMENT GROUP, TELEVISION CHANNELS
FIGURE 174) SHANGHAI MEDIA & ENTERTAINMENT GROUP, NEWSPAPER TITLES
FIGURE 175) SHANGHAI MEDIA & ENTERTAINMENT GROUP, MAGAZINE TITLES
FIGURE 176) SHANGHAI MEDIA & ENTERTAINMENT GROUP, WEBSITES
FIGURE 177) SHANGHAI MEDIA & ENTERTAINMENT GROUP, FILM AND TV PRODUCTION
FIGURE 178) SHANGHAI MEDIA & ENTERTAINMENT GROUP, DISTRIBUTION SERVICES
FIGURE 179) SHANGHAI MEDIA & ENTERTAINMENT GROUP, OTHER SUBSIDIARIES
FIGURE 180) SHANGHAI MEDIA & ENTERTAINMENT GROUP, OPERATING THEATRES
FIGURE 181) SHANGHAI MEDIA & ENTERTAINMENT GROUP, PERFORMING TROUPES
FIGURE 182) SHANGHAI MEDIA & ENTERTAINMENT GROUP, CONFERENCES
FIGURE 183) SHANGHAI MEDIA & ENTERTAINMENT GROUP, NEW MEDIA SERVICES
FIGURE 184) SHANGHAI MEDIA & ENTERTAINMENT GROUP, KEY TRANSACTIONS
FIGURE 185) SHANGHAI MEDIA & ENTERTAINMENT GROUP, KEY MANAGEMENT
FIGURE 186) SING TAO NEWS CORP., SUMMARY FINANCIALS
FIGURE 187) SING TAO NEWS CORP., SUMMARY FINANCIALS
FIGURE 188) SING TAO NEWS CORP., REVENUE BY ACTIVITY
FIGURE 189) SING TAO NEWS CORP., KEY MANAGEMENT
FIGURE 190) SINA CORPORATION, SUMMARY FINANCIALS
FIGURE 191) SINA CORPORATION, ONLINE ACTIVITIES
FIGURE 192) SINA CORPORATION, SUMMARY FINANCIALS
FIGURE 193) SINA CORPORATION, REVENUE SEGMENTATION ANALYSIS
FIGURE 194) SINA CORPORATION, INTERIM FINANCIALS AND REVENUE SEGMENTATION
FIGURE 195) SINA CORPORATION, KEY MANAGEMENT
FIGURE 196) SINA CORPORATION, MAJOR SHAREHOLDERS
FIGURE 197) SOHU.COM, SUMMARY FINANCIALS
FIGURE 198) SOHU.COM, INC., WEB PROPERTIES
FIGURE 199) SOHU.COM, SUMMARY FINANCIALS
FIGURE 200) SOHU.COM, CONTRIBUTION TO TOTAL REVENUE SEGMENTATION ANALYSIS
FIGURE 201) SOHU.COM, REVENUE SEGMENTATION ANALYSIS (QUARTERLY)
FIGURE 202) SOHU.COM, REVENUE SEGMENTATION ANALYSIS
FIGURE 203) SOHU.COM, KEY MANAGEMENT
FIGURE 204) SOUTH CHINA MORNING POST, SUMMARY FINANCIALS
FIGURE 205) SOUTH CHINA MORNING POST, PRINT REACH
FIGURE 206) SOUTH CHINA MORNING POST, ONLINE REACH
FIGURE 207) SOUTH CHINA MORNING POST, REACH OF JIU JIK
FIGURE 208) SOUTH CHINA MORNING POST, MAGAZINE PORTFOLIO
FIGURE 209) SOUTH CHINA MORNING POST, SUMMARY FINANCIALS
FIGURE 210) SOUTH CHINA MORNING POST, KEY MANAGEMENT
FIGURE 211) TENCENT HOLDINGS, SUMMARY FINANCIALS
FIGURE 212) TENCENT HOLDINGS, USER TRENDS (QUARTERLY TO Q1 2009)
FIGURE 213) TENCENT HOLDINGS, SUMMARY FINANCIALS
FIGURE 214) TENCENT HOLDINGS, INTERIM DETAIL FINANCIALS
FIGURE 215) TENCENT HOLDINGS, KEY MANAGEMENT
FIGURE 216) TENCENT HOLDINGS, KEY SHAREHOLDERS
FIGURE 217) THE9, SUMMARY FINANCIALS
FIGURE 218) THE9, RECENT TRANSACTIONS
FIGURE 219) THE9, SUMMARY FINANCIALS
FIGURE 220) THE9, REVENUE SEGMENTATION ANALYSIS
FIGURE 221) THE9, KEY MANAGEMENT
FIGURE 222) THE9, KEY SHAREHOLDERS
FIGURE 223) TOM GROUP, SUMMARY FINANCIALS
FIGURE 224) TOM GROUP, SUMMARY FINANCIALS
FIGURE 225) TOM GROUP, REVENUE SEGMENTATION ANALYSIS
FIGURE 226) TOM GROUP, KEY MANAGEMENT
FIGURE 227) TOM GROUP, KEY SHAREHOLDERS
FIGURE 228) VISION CHINA MEDIA, SUMMARY FINANCIALS
FIGURE 229) VISION CHINA MEDIA, CORPORATE STRUCTURE
FIGURE 230) VISION CHINA MEDIA, SUMMARY FINANCIALS
FIGURE 231) VISION CHINA, KEY MANAGEMENT
FIGURE 232) VISION CHINA, KEY SHAREHOLDERS
FIGURE 233) XINHUA SPORTS ENTERTAINMENT, SUMMARY FINANCIALS
FIGURE 234) XINHUA SPORTS ENTERTAINMENT, SUMMARY FINANCIALS
FIGURE 235) XINHUA SPORTS ENTERTAINMENT, REVENUE SEGMENTATION ANALYSIS
FIGURE 236) XINHUA SPORTS ENTERTAINMENT, KEY MANAGEMENT
FIGURE 237) XINHUA SPORTS ENTERTAINMENT, KEY SHAREHOLDERS
FIGURE 238) 51JOB, SUMMARY FINANCIALS
FIGURE 239) 51JOB, ADVERTISING PAGES PRINTED
FIGURE 240) 51JOB, REVENUE CONTRIBUTION BY BUSINESS SEGMENT
FIGURE 241) 51JOB, FINANCIAL ANALYSIS
FIGURE 242) 51JOB, INTERIM DETAILED FINANCIALS
FIGURE 243) 51JOB, REVENUE SEGMENTATION ANALYSIS
FIGURE 244) 51JOB, KEY MANAGEMENT